Project description

How do you show digitally created design and concept studies of new seats in a real vehicle interior? Easy. With CGI. For RECARO Automotive Seating’s new interior photos, we teamed up with photographers, CGI specialists and post-production experts to combine classically photographed real images of cars and landscapes with 3D data of the seats. The result: ground-breaking visuals.

Photography: challenge GmbH
CGI: 23D Solutions GmbH
Post: Lorenz Fuchs


Sector/Products: Aftermarket car seats, racing shells, commercial vehicle seats, standard equipment and aftermarket, worldwide
Customer since: 1998

Measures taken:

  • Photo shooting

  • Post production

  • CGI Rendering

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