When your car needs a repair you take it to a proper garage – what about your advertising?

FACT is a full-service agency specialising in the requirements of the automotive and component supply industry.
An agency that understands what you mean by OEM, AM, shared mobility, connectivity, hybrid technology and ‘The Green Hell’.
We’re based just outside Stuttgart – Germany’s ‘motor city’ – at the heart of the action.
FACT. Fuel for automotive communications.

The German Design Council about FACT

“For more than 20 years, FACT has been supporting the communication of car manufacturers and companies in the supplier industry as an advertising agency and is today without doubt one of Germany’s leading automotive experts. Still owner-managed and with a staff of 35 employees, the agency creates and designs analogue and digital marketing out-of-the-box solutions from its location in Kirchheim/Teck that set new standards in the industry time and again. This success is no coincidence. For years, FACT has been working intensively on personas and target groups, sales funnels and the digital and physical touchpoints of different customer journeys in the automotive world. At FACT, they have understood where the journey is going, mastered the difficult balancing act between digital aspirations and analogue reality, and manage to find a balanced measure as well as the right channels and technologies in the transition to digitalisation of marketing and translate these into clean communication solutions at a high creative level. A strong performance with which FACT has deservedly maintained its position at the top of the agency top league for a long time.”


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Range of services

Module 1

Strategie / Brand Creation

brand consulting/development incl. market research

benchmarking, target group definition, persona development incl. customer journey and motive analysis

brand steering wheel development, campaign positioning

employer branding

Module 2

Brand design

corporate design



slogan, claim


business stationery


Module 3

Content, story und campaign


conception and campaign development

corporate publishing

podcasts (audio, video)

Module 4

Creation & implementation, traditional & digital

„above & below the line“

image- product advertising

flyers / brochures / catalogues / literature, corporate publishing, PPT

mass media (print, online, radio, TV)

trade marketing (dealer support / POS, dialogue / mailshots)

sales promotion

product- and image film

dialogue marketing

live communication, trade fair presentation

Module 5

Digital und Social



onlinemarketing (SEO, SEA)

display advertising

eNewsletter, eCards

social media marketing

lead generation

virtual and augmented reality

google analytics, google search console