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When your car needs a repair you take it to a proper garage – what about your advertising?

FACT is a full-service agency specialising in the requirements of the automotive and component supply industry.
An agency that understands what you mean by OEM, AM, shared mobility, connectivity, hybrid technology and ‘The Green Hell’.
We’re based just outside Stuttgart – Germany’s ‘motor city’ – at the heart of the action.
FACT. Fuel for automotive communications.

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Projects

Range of services

Module 1

Strategie / Brand Creation

brand consulting/development incl. market research

benchmarking, target group definition, persona development incl. customer journey and motive analysis

brand steering wheel development, campaign positioning

employer branding

Module 2

Brand design

corporate design

key-visual

logo/signet

slogan, claim

naming

business stationery

packaging

Module 3

Content, story und campaign

storytelling

conception and campaign development

corporate publishing

podcasts (audio, video)

Module 4

Creation & implementation, traditional & digital

„above & below the line“

image- product advertising

flyers / brochures / catalogues / literature, corporate publishing, PPT

mass media (print, online, radio, TV)

trade marketing (dealer support / POS, dialogue / mailshots)

sales promotion

product- and image film

dialogue marketing

live communication, trade fair presentation

Module 5

Digital und Social

websites

apps

onlinemarketing (SEO, SEA)

display advertising

eNewsletter, eCards

social media marketing

lead generation

virtual and augmented reality

google analytics, google search console