MAHLE – Simply trust


Project description After successfully restructuring the thermal management division of MAHLE Aftermarket, we further sharpened the brand as part of a structured and comprehensive branding process. This included, a comprehensive persona analysis, a competitive analysis from a brand and communication perspective, various workshops, the development of the positioning and [...]

Mahle ‘Thermal Management’ image campaign


Project description "SETTING THE SCENE: The automotive sector is undergoing a sea change. What was previously established practice is now being questioned, or is no longer relevant. Yet at the same time, new technologies and new business areas offer exciting scope for new developments. A vital business area for [...]

Comfort zones for your communication – Eberspächer


Project description Thrills, wild jumps and millions of YouTube fans around the world – the life of bike pro Danny MacAskill is one of extremes. His stunts and films are both cult and high art and take him to the most picturesque and exposed places in the world including [...]

Vantastics – Mercedes-Benz Vans


Project description Fast, agile and imaginative are the attributes that count for our customer Mercedes-Benz Vans. Attributes that describe us perfectly in fact! Since 2015, based on this brief, we've developed and produced a series of joint projects for various VIP events. We handled everything from key visuals to [...]

Feel Performance Lounge – RECARO Automotive Seating


Project description Design of promotional material for the 24h race lounge at the Nürburgring. Partner: Die Wortwerkstatt, Stadelmayer Shortfacts Sector/products: aftermarket car seats, racing shells, commercial vehicle seats, standard equipment and aftermarket, worldwide Customer since: 1998 More [...]



Project description Assignment and goals Delphi is one of the world’s leading suppliers for the automotive industry and offers an extensive range of high-quality products, both for initial fitting and the spare parts market. The goal was to increase sales in the competitive, cut-throat D-A-CH aftermarket. An effective sales [...]

„Hackl-Schorsch“ – Eberspächer


Project description Eberspächer is a well-established sponsor of the World Luge Championships. So it stood to reason that we would kick off the company's advertising in 2014 around the Olympics, with a testimonial from Georg Hackl. Hackl, famously nicknamed the 'speeding sausage' has long been appearing in Eberspächer's traditional [...]

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