Task and challenge The MANN-FILTER brand offers a comprehensive filter product portfolio in OE quality for the aftermarket around the globe. The product packaging of the MANN-Filter brand is one of the company's central communication tools. Every mechanic comes into contact with it. After MANN-FILTER revised its packaging concept [...]

Project description RECARO Automotive has been setting standards in the field of mobile seating for decades. For the launch of the RECARO Sport C, a 360° campaign was realised that optimally conveyed the newly developed core message "The new original" across all media. In addition to the classic print [...]

Project description VIEROL AG is a specialist for electronic components and engine management in the automotive sector. VIEROL supplies more than 43,000 vehicle parts to 125 countries on all continents. The product portfolio of the VEMO, VAICO and ACKOJA brands ranges from EGR valves to timing belts. In the [...]

Project description GKN is one of the world's leading developers and manufacturers of drive shafts for almost all vehicle manufacturers in the world. For the IAM, with a focus on the DACH region, we have developed a comprehensive sales promotion concept on the topic of drive shafts. At the [...]

Project description Task and idea For our client MAHLE Aftermarket, we developed a cross-channel campaign for the truck sector ("High & Heavy"). The campaign "Work. Perfectly done." is based on the approach that all vehicles in the truck segment have one thing in common: They are needed for real [...]

Project description After successfully restructuring the thermal management division of MAHLE Aftermarket, we further sharpened the brand as part of a structured and comprehensive branding process. This included, a comprehensive persona analysis, a competitive analysis from a brand and communication perspective, various workshops, the development of the positioning and [...]

Project description Who better to make seats for classic cars than the company that made the original seats in the first place? And who would be better suited as a brand ambassador than one of the best-known faces in motorsports and the classic car scene? For the launch of the [...]

Project description "SETTING THE SCENE: The automotive sector is undergoing a sea change. What was previously established practice is now being questioned, or is no longer relevant. Yet at the same time, new technologies and new business areas offer exciting scope for new developments. A vital business area for [...]

Project description Fast, agile and imaginative are the attributes that count for our customer Mercedes-Benz Vans. Attributes that describe us perfectly in fact! Since 2015, based on this brief, we've developed and produced a series of joint projects for various VIP events. We handled everything from key visuals to [...]

Project description RECARO celebrated the 50th anniversary of its first shell seat with this exclusive special limited edition of just 300 units. For this campaign we created a new CGI interior shot as a key visual and used it in ads and brochures as well as across all online [...]