Project description
The automotive market is in a state of flux. This also affects the parts and accessories market. The change also includes a changing information behaviour of the customers, which increasingly puts digital media in the foreground.
Against this background, we have completely relaunched the website of our long-standing client, the wheel specialist Autec. Important factors were improved pagespeed, optimisation with regard to search engines and optimal usability.
The result is a modern website: clear, reduced to the necessary content, with a tidy design, lots of white space, moving images, a modern vehicle configurator with a connected database and simple user guidance.
Shortfacts
Sector/Products: Aftermarket lightweight metal wheels, international
Customer since: 2004
Measures taken:
